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Marketing Managed Services

Apr 24, 2008

45 minutes

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Event Details

  • Featured Speakers

    Jim Alves - EVP of Product Marketing - Kaseya

    Salvatore Salamone - Senior Editor - Ziff Davis Enterprise

    Delivering proactive IT services is one of the biggest trends affecting resellers, VARs and systems integrators. The latest advancements in IT automation are allowing traditional channel partners to transition their business from a reactive break/fix model to a recurring revenue model of managed services. Deploying a managed services solution is only the first step to becoming a successful managed service provider (MSP).

    Providing insight into effectively positioning your business in the competitive world of managed services, Jim Alves, EVP of product marketing for Kaseya offers a valuable perspective on:
    • How to successfully market managed services
    • Where to start? - The need-to-know facts
    • Positioning your services as cost-saving, productivity-enhancing solutions
    • Considering out-tasking options for growth and expanded capabilities
    • Taking advantage of resources to take your business to the next level
    • Promoting the “Green IT” initiative
    • How to demonstrate the economic value of managed services to existing customers

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