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The Business Impact of a Workshifting Culture: Corporate America & the Mobile Workforce

Feb 4, 2010

60 Minutes

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Event Details

  • Featured Speakers

    Eric Bensley - Product Marketing - Citrix Online

    Justin Levy - General Manager - New Marketing Labs

    Michael Krieger - VP, Market Experts Group - Ziff Davis Enterprise

    As technology and the economy drive greater mobility we’ve reached a point where nearly one in five employees in the US spend at least one day per week conducting business outside a corporate facility. And that number will likely double over the next five years, predicts research organization workshifting.com.

    According to analyst Melanie Turek’s “5 Tools for Workshifters” at www.workshifting.com, “Workshifting is a state of mind, and for it to succeed, managers and employees need to change how they view productivity, time, loyalty and work/life balance.”

    But how will this increased mobility affect your organization – and how can you reap bottom-line benefits from it?

    Join us for an interactive Webinar with Justin Levy, General Manager of New Marketing Labs and a 15-year workshifting veteran. Levy will discuss the evolution of corporate culture and how your company can prepare for an increasingly distributed workforce.

    Attend this live Webinar to learn:
    • Why managers are shifting their assessment of employee productivity to results-based measurements
    • Proven strategies for addressing the challenges that face workshifters and their managers
    • Which technical solutions are best suited for enabling workshifting and enhancing productivity
    • And more…
    Register now and bring your questions for Justin to address during the live Q&A following the presentation.

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