Business Process Management - eseminarslive

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Tapping Into New Insurance Markets Using BPM

Jan 15, 2009

45 minutes

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Event Details

  • Featured Speakers

    David Coursey - Technology Industry Analyst, eSeminars & Virtual Tradeshows - Ziff Davis Enterprise

    Stacie Kenney - Sr. Business Process Analyst - West Bend Mutual Insurance

    In a tough economy, those companies that develop innovative ways of reducing business costs can expand market share in areas where other companies simply cannot afford to compete.

    West Bend Mutual Insurance provides property and casualty insurance for both families and commercial clients. West Bend recently chose to use BPM as a way to reduce business costs and to allow them to bring new offerings to market more quickly. Now they are addressing new commercial business segments that they previously could not.

    In this presentation, you will learn:
    • How BPM provides West Bend with an efficient “once and done” alternative to underwriting commercial policies instead of using their legacy mainframe systems, enabling them to capture more small and mid-size commercial customers.
    • How web-based, highly collaborative process mapping exercises enabled West Bend to accelerate the time it took to prove out their process designs and jump start implementation.
    • How BPM tools and techniques are being promoted and adopted within West Bend to help spread the culture of process improvement.

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